Guided by Confucianism, hierarchical relationships play a crucial role in Chinese organisations and businesses.

Define your goals and achieve the extraordinary

Compared to the United States, the so-called "family business" has become deeply entrenched in a significant number of private enterprises in China.

As a leader, you need to spread your attention across a variety of different businesses, and this is perhaps the biggest difference between a doer and a capable leader.

By satisfying, guiding or stimulating the inner needs of employees, the monotonous work becomes a means or a way of satisfying them, so that work is no longer a burden or an externally imposed task.

There is no discipline that is as unclear about the subject of study as business models.

The competition of fast fashion brands has become increasingly fierce. Now the focus of these brands' competition has shifted to fighting for online market share, and "visual search" provides a new way to obtain market share.

Event marketing is an important part of brand marketing. For a product, you can do without advertising, but you can never omit event promotion, especially for new products that have just been launched.

The average marketer currently uses at least 8 different marketing channels, ranging from mobile apps to email marketing and more

Users can choose different brands of home devices according to their preferences, and can also achieve "one screen to control multiple ends".

How can marketers go beyond the details and stand a little taller to see the big picture accurately so they can properly measure the roi of your marketing and media spend?

As people pay more and more attention to personal data and privacy today, the entire advertising and marketing industry is also reassessing the way to deal with personal privacy, and advertisers are also looking for better ways to collect data, hoping to legally use more accurate personal data information as much as possible without damaging personal privacy.

We know that 90% of startups will die in the first three years of entrepreneurship. Entrepreneurs need to keep an eye on their competitors' trends, keep abreast of news and social media content, and quickly obtain all kinds of important data to ensure that they stay in the poor "10%". In order to help entrepreneurs defeat their competitors, the author here introduces some useful methods to help you understand the industry in depth and "monitor" the trend of the entrepreneurial world in a timely manner.

The market is so big that no one can cover everything

A clear definition of your business and target market will help you grow your business

The most promising entrepreneurial industries at the moment

There is no one-size-fits-all approach to developing entrepreneurial skills. You will find yourself struggling along the way, sometimes becoming your own best teacher, and sometimes becoming your own worst enemy.

It is particularly important to choose a project to start a business, and a good project inevitably requires access to a good platform to find

Mercedes Benz is a world famous luxury car brand. In January 1886, Carl Benz invented the world's first three wheel car and obtained a patent (patent No.: DRP 37435 ), known as the "inventor of automobiles". Meanwhile, Gottlieb Daimler, another founder of Mercedes Benz, invented the world's first four-wheel car. Since then, the world has changed. In June 1926, Daimler and Benz merged to establish Daimler Benz Automobile Company. The car named after Mercedes Benz is the representative of high-quality and high-performance automobile products. In addition to high-end luxury cars, Mercedes Benz is also the world's most famous manufacturer of buses and heavy trucks. Mercedes Benz is a subsidiary of Daimler AG.

McDonald's is a large multinational chain restaurant in the world. It was founded in Chicago, USA in 1955 and has about 30000 branches in the world. It mainly sells hamburgers, as well as French fries, fried chicken, soda, ice products, salads, fruits and other fast food.

Berkshire Hathaway, founded in 1956 by Warren Buffett, is a company whose main business is insurance and which also has business activities in many other areas. The most important of these businesses is property and casualty insurance based on direct premiums and reinsurance amounts. Berkshire Hathaway has a number of subsidiaries, including: GEICO, the sixth largest auto insurer in the United States; and General Re, one of the four largest reinsurers in the world.

The johnson & johnson family of companies is: The world's sixth largest consumer products company, the world's most integrated medical device company, the world's sixth largest biotechnology company, and the world's fifth largest pharmaceutical company.

Toyota remains the largest manufacturer of military and armoured vehicles in Japan and is responsible for the maintenance of a large number of Japanese armoured and military vehicles each year

Disney Company was founded in 1923. At that time, it was only Disney Brothers Cartoon Studio of Walt Disney and Roy Disney. Now, Disney has become one of the largest entertainment companies in the world, constantly committed to providing people with the most special entertainment experience, and has always adhered to the company's fine tradition of pursuing quality and innovation.

Phil knight was born in 1938. As a teenager, he was very fond of sports, and he even published an interview about sports in his high school newspaper. After college, fetter not only managed to earn a bachelor's degree in business administration, but also became a long-distance runner with a best time of 4 minutes and 10 seconds in the mile, before earning his MBA at Stanford. This learning experience changed knight's life, or more accurately, one class changed knight's life.

Bill Gates, the full name of William Henry Gates III, is Bill or Gates for short. Born in Seattle, Washington, USA on October 28, 1955, entrepreneur, software engineer, philanthropist and founder of Microsoft Corporation). He was chairman, CEO and chief software designer of Microsoft.

Coca-Cola, the quintessential American drink, has become a famous American brand, a world-famous brand and a symbol of American culture

James Simons is a world-class mathematician and one of the greatest hedge fund managers of all time. The highest paid hedge fund manager in the world with an annual net income of US$1.5 billion.

Tim Cook, born in Alabama on November 1, 1960, is the CEO of Apple and the Chairman of the Advisory Committee of the School of Economics and Management of Tsinghua University.

Ippei Hara has spent his life writing about the skills that make a great salesman, a good salesman.